Authors

John Griffin

CRO and Co-Founder, m3ter

John Griffin is the CRO and co-founder of m3ter. This is his second startup having previously co-founded GameSparks with Griffin Parry. John spent 3 years working in AWS (after they acquired GameSparks) in a go-to-market leadership position. He started his career at Price Waterhouse Coopers where he worked as a data engineer and then joined an elite systems integrator in the UK which was responsible for building over-the-top TV platforms for some of the world’s leading telco & media brands such as Sky (where Griff and John met), BBC, Disney, AT&T, Liberty Global and others.

Blog Posts

May 30, 2023

How to align your teams for pricing and packaging success?

This guide walks through the five core teams in a pricing and packaging transformation – Product, Engineering, Sales, Finance, and Customer Success – and lays out each function’s top priorities, enabling every stakeholder to better align with what their colleagues care about.

Pricing Operations

Pricing and Packaging Transformation Alignment

Apr 27, 2023

We’re proud to announce our $14 million Series A funding

Today, m3ter is excited to announce a $14 million Series A funding round to further our mission to help software companies successfully operationalize modern usage-based pricing strategies.

Other

John Griffin and Griffin Parry from m3ter

Jan 31, 2022

Here's what usage-based pricing means for your operations and GTM

Deploying usage-based pricing requires new operational and GTM capabilities. We review four of the key challenges, and discuss how they all share an underpinning - usage and spend data.

Pricing Strategy

Guides

Usage-based pricing: The ultimate guide

Discover the power of usage-based pricing with our ultimate guide. Whether you're new to the concept or a seasoned pro, our guide covers everything you need to know about usage-based pricing. Learn how it can benefit your business and gain insights into its impact on revenue and customer retention.